@misc{Traut2022,
  author    = {Eva Melina Traut},
  title     = {Vom {\"O}ko-Dino zur Lifestyle-Marke : Rebranding f{\"u}r die Bio-Lebensmittelmarke Alnatura},
  institution = {Fachbereich Gestaltung},
  type      = {bachelorthesis},
  pages     = {49 Seiten},
  year        = {2022},
}