@article{CaroMazzonCaemmereretal.2012,
  author    = {Abrao Caro and Jos{\´e} Afonso Mazzon and Barbara Caemmerer and Matthias Weßling},
  title     = {Inovatividade, envolvimento, atitude e experiencia na adocao da compra on-line - Innovation, involvement, attitude and experience in buying online},
  journal   = {Revista de administra{\c{c}}{\~a}o de empr{\^e}sas : RAE},
  volume    = {51},
  number    = {6},
  pages     = {568 -- 584},
  year      = {2012},
}