@article{SiersHoepner2015,
  author    = {Siers, Carsten and Hoepner, Gert},
  title     = {Vertriebskompass 2016 - die Herausforderungen},
  series = {Vertriebsmanager : Magazin f{\"u}r modernes Vertriebsmanagement},
  volume    = {2015},
  journal   = {Vertriebsmanager : Magazin f{\"u}r modernes Vertriebsmanagement},
  publisher = {Quadriga Media Berlin GmbH},
  address   = {Berlin},
  issn      = {1610-5060 ; 2199-1588},
  year      = {2015},
  language  = {de}
}
@article{SiersSoegtropBorrmannetal.2011,
  author    = {Siers, Carsten and S{\"o}gtrop, Christian and Borrmann, Arne and Hoepner, Gert},
  title     = {Vernetzung von Kultur und Struktur},
  series = {Sales-Business : der Navigator f{\"u}r Vertrieb, Verkauf und Strategie},
  volume    = {20},
  journal   = {Sales-Business : der Navigator f{\"u}r Vertrieb, Verkauf und Strategie},
  number    = {5},
  publisher = {Springer Gabler},
  address   = {Wiesbaden},
  issn      = {1616-7902},
  doi       = {10.1365/s35141-011-0093-5},
  pages     = {32 -- 34},
  year      = {2011},
  language  = {de}
}