@inproceedings{RosemannEggertVoigtetal.2012,
  author    = {Rosemann, Michael and Eggert, Mathias and Voigt, Matthias and Beverungen, Daniel},
  title     = {Leveraging Social Network Data for Analytical CRM Strategies - The Introduction of Social BI.},
  series = {ECIS 2012 Proceedings},
  booktitle = {ECIS 2012 Proceedings},
  pages     = {12 S.},
  year      = {2012},
  language  = {en}
}