@article{BeverungenEggertVoigtetal.2013, author = {Beverungen, Daniel and Eggert, Mathias and Voigt, Matthias and Rosemann, Michael}, title = {Augmenting Analytical CRM Strategies with Social BI}, series = {International Journal of Business Intelligence Research (IJBIR)}, volume = {4}, journal = {International Journal of Business Intelligence Research (IJBIR)}, number = {3}, publisher = {IGI Global}, address = {Hershey}, issn = {1947-3591}, doi = {10.4018/ijbir.2013070103}, pages = {32 -- 49}, year = {2013}, language = {en} }