@article{ViethEisenbeiss2011, author = {Vieth, Matthias and Eisenbeiß, Maik}, title = {Die Geld-zur{\"u}ck-Garantie - Mehr als nur ein Qualit{\"a}tsindikator?}, series = {Zeitschrift f{\"u}r Betriebswirtschaft}, volume = {81}, journal = {Zeitschrift f{\"u}r Betriebswirtschaft}, number = {12}, publisher = {Springer}, address = {Berlin}, doi = {10.1007/s11573-011-0521-4}, pages = {1285 -- 1323}, year = {2011}, abstract = {Geld-zur{\"u}ck-Garantien erlangen in der Unternehmenspraxis eine immer gr{\"o}ßere Bedeutung, vor allem weil sie als probates Mittel zur Signalisierung hochwertiger Qualit{\"a}t angesehen werden - eine Annahme, die bislang wissenschaftlich ungepr{\"u}ft geblieben ist. Vor diesem Hintergrund wird im vorliegenden Beitrag eine umfassende empirische Untersuchung der kaufverhaltensrelevanten Wirkungen dieses Marketinginstrumentes vorgenommen. Die Ergebnisse verdeutlichen zum einen, dass eine Geld-zur{\"u}ck-Garantie nur unter bestimmten Bedingungen als Qualit{\"a}tssignal wirkt. Dies h{\"a}ngt neben der Art des Produktes (Erfahrungs- vs. Suchgut) insbesondere von der Auspr{\"a}gung des f{\"u}r die Qualit{\"a}tsbeurteilung besonders diagnostischen Merkmals Marke sowie von der Produktkenntnis der Konsumenten ab. Zum anderen zeigt sich aber auch, dass eine Geld-zur{\"u}ck-Garantie affektive Konsumentenreaktionen ausl{\"o}st, die die Kaufabsicht von Konsumenten zus{\"a}tzlich erh{\"o}hen k{\"o}nnen. Zusammenfassend stellen wir fest, dass eine Geld-zur{\"u}ck-Garantie - entgegen bisheriger Erwartungen aus der Praxis - nicht zwingend ein Qualit{\"a}tsindikator ist, stattdessen entfaltet sie aber bisher unbeachtete affektive Wirkungen, die insbesondere auf ihre absichernde Funktion von etwaigen Fehlentscheidungen beim Kauf zur{\"u}ckzuf{\"u}hren sind.}, language = {de} } @incollection{Fabo2011, author = {Fabo, Sabine}, title = {Vom tieferen Sinn der Maschen}, series = {A hands-on guide to Fan Scarf Remix ; sample, remix and reknit your own fan scarf message ; Schalalala! ; Version 1.0 ; [Postscript zur Ausstellung CRAFTWERK 2.0. - New Household Tactics for the Popular Crafts, 09/2009-03/2010, J{\"o}nk{\"o}ping County Museum, Sweden]}, booktitle = {A hands-on guide to Fan Scarf Remix ; sample, remix and reknit your own fan scarf message ; Schalalala! ; Version 1.0 ; [Postscript zur Ausstellung CRAFTWERK 2.0. - New Household Tactics for the Popular Crafts, 09/2009-03/2010, J{\"o}nk{\"o}ping County Museum, Sweden]}, number = {(Edition Txet ; 1)}, editor = {Schl{\"o}mer, R{\"u}diger}, publisher = {Eigenverl. des Hrsg.}, address = {Berlin}, pages = {52}, year = {2011}, subject = {Meinungs{\"a}ußerung}, language = {de} } @incollection{Fabo2011, author = {Fabo, Sabine}, title = {Somewhere over the rainbow - Licht und Bewegung als Erweiterung der Raumerfahrung}, series = {Mack - Kinetik, kinetics : [anl{\"a}sslich der Ausstellung 'Mack. Kinetik', Museum Abteiberg, M{\"o}nchengladbach, 4. April - 25. September 2011]}, booktitle = {Mack - Kinetik, kinetics : [anl{\"a}sslich der Ausstellung 'Mack. Kinetik', Museum Abteiberg, M{\"o}nchengladbach, 4. April - 25. September 2011]}, editor = {Titz, Susanne}, publisher = {Richter Verlag}, address = {D{\"u}sseldorf}, isbn = {978-3-941263-36-9}, pages = {40 -- 50}, year = {2011}, subject = {Kinetische Kunst}, language = {de} } @misc{FrauenrathDieringerPateletal.2011, author = {Frauenrath, Tobias and Dieringer, Matthias and Patel, Nishant and Zerdem, Celal and Hentschel, Jan and Renz, Wolfgang and Niendorf, Thoralf}, title = {From Artifact to Merit: Cardiac Gated MRI at 7T \& 3T using Magneto-Hydrodynamic Effects for Synchronization}, series = {2011 ISMRM Annual Meeting Proceedings}, journal = {2011 ISMRM Annual Meeting Proceedings}, issn = {1545-4428}, year = {2011}, abstract = {ECG is corrupted by magneto-hydrodynamic effects at higher magnetic field strength. Artifacts in the ECG trace and severe T-wave elevation might be mis-interpreted as R-waves. MHD being inherently sensitive to blood flow and blood velocity provides an alternative approach for cardiac gating, even in peripheral target areas far away from the commonly used upper torso positions of ECG electrodes. This feature would be very beneficial to address traveling time induced motion artifacts and trigger latency related issues raised by ECG-gated peripheral MR angiography. For all those reasons, this work proposes the use of MHD-trigger for cardiac gated MR.}, language = {en} } @inproceedings{FuchsRitzHalbachetal.2011, author = {Fuchs, Britta and Ritz, Thomas and Halbach, Bastian and Hartl, Florian}, title = {Blended shopping : interactivity and individualization}, series = {Proceedings of the International Conference on e-Business : Seville, Spain, 18 - 21 July 2011 ; [... integrated in the ICETE (International Conference on e-Business and Telecommunications) joint conference]}, booktitle = {Proceedings of the International Conference on e-Business : Seville, Spain, 18 - 21 July 2011 ; [... integrated in the ICETE (International Conference on e-Business and Telecommunications) joint conference]}, editor = {Marca, David A.}, publisher = {SciTePress}, address = {[Lissabon]}, isbn = {978-989-8425-70-6}, pages = {47 -- 52}, year = {2011}, language = {en} } @incollection{HahnKellyMuffleretal.2011, author = {Hahn, Thomas and Kelly, Svenja and Muffler, Kai and Tippk{\"o}tter, Nils and Ulber, Roland}, title = {Extraction of lignocellulose and algae for the production of bulk and fine chemicals}, series = {Industrial scale natural products extraction}, booktitle = {Industrial scale natural products extraction}, editor = {Hans-J{\"o}rg, Bart and Pilz, Stephan}, publisher = {Wiley-VCH}, address = {Weinheim}, isbn = {978-3-527-32504-7 (Print)}, doi = {10.1002/9783527635122}, pages = {221 -- 245}, year = {2011}, language = {en} } @inproceedings{RahierRitzWallenborn2011, author = {Rahier, Michael and Ritz, Thomas and Wallenborn, Ramona}, title = {Ortsbezogene Anwendungen und Dienste im eCarSharing}, series = {8. GI-ITG-KuVS-Fachgespr{\"a}ch Ortsbezogene Anwendungen und Dienste}, booktitle = {8. GI-ITG-KuVS-Fachgespr{\"a}ch Ortsbezogene Anwendungen und Dienste}, publisher = {Logos-Verl.}, address = {Berlin}, isbn = {978-3-8325-3041-9}, pages = {61 -- 74}, year = {2011}, language = {de} } @article{SiersSoegtropBorrmannetal.2011, author = {Siers, Carsten and S{\"o}gtrop, Christian and Borrmann, Arne and Hoepner, Gert}, title = {Vernetzung von Kultur und Struktur}, series = {Sales-Business : der Navigator f{\"u}r Vertrieb, Verkauf und Strategie}, volume = {20}, journal = {Sales-Business : der Navigator f{\"u}r Vertrieb, Verkauf und Strategie}, number = {5}, publisher = {Springer Gabler}, address = {Wiesbaden}, issn = {1616-7902}, doi = {10.1365/s35141-011-0093-5}, pages = {32 -- 34}, year = {2011}, language = {de} } @book{OPUS4-5165, title = {Multifunktionale Tischskulpturen : ein Projekt des Fachbereichs Gestaltung der FH Aachen in Zus.-Arb. mit dem Rotary Club Aachen-Charlemagne ; [... anl{\"a}sslich des Projektes Multifuktionale Tischskulpturen. 23. - 27. November 2011 im Zinkh{\"u}tter Hof der Stadt Stolberg (Rheinland)}, publisher = {FH Aachen}, address = {Aachen}, pages = {[44] S. : {\"u}berw. Ill.}, year = {2011}, language = {de} } @article{BialonskiWendlerLehnertz2011, author = {Bialonski, Stephan and Wendler, Martin and Lehnertz, Klaus}, title = {Unraveling spurious properties of interaction networks with tailored random networks}, series = {Plos one}, volume = {6}, journal = {Plos one}, number = {8}, publisher = {Plos}, address = {San Francisco}, doi = {10.1371/journal.pone.0022826}, pages = {e22826}, year = {2011}, abstract = {We investigate interaction networks that we derive from multivariate time series with methods frequently employed in diverse scientific fields such as biology, quantitative finance, physics, earth and climate sciences, and the neurosciences. Mimicking experimental situations, we generate time series with finite length and varying frequency content but from independent stochastic processes. Using the correlation coefficient and the maximum cross-correlation, we estimate interdependencies between these time series. With clustering coefficient and average shortest path length, we observe unweighted interaction networks, derived via thresholding the values of interdependence, to possess non-trivial topologies as compared to Erd{\"o}s-R{\´e}nyi networks, which would indicate small-world characteristics. These topologies reflect the mostly unavoidable finiteness of the data, which limits the reliability of typically used estimators of signal interdependence. We propose random networks that are tailored to the way interaction networks are derived from empirical data. Through an exemplary investigation of multichannel electroencephalographic recordings of epileptic seizures - known for their complex spatial and temporal dynamics - we show that such random networks help to distinguish network properties of interdependence structures related to seizure dynamics from those spuriously induced by the applied methods of analysis.}, language = {en} }