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Inovatividade, envolvimento, atitude e experiencia na adocao da compra on-line - Innovation, involvement, attitude and experience in buying online

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Author:Abrao Caro, José Afonso Mazzon, Barbara Caemmerer, Matthias Weßling
ISSN:0034-7590
Parent Title (German):Revista de administração de emprêsas : RAE
Publisher:-
Document Type:Article
Language:German
Year of Completion:2011
Date of the Publication (Server):2012/12/18
Volume:51
Issue:6
First Page:568
Last Page:584
Link:http://rae.fgv.br/sites/rae.fgv.br/files/artigos/056-072_568-584.pdf
Zugriffsart:weltweit
Institutes:FH Aachen / Fachbereich Wirtschaftswissenschaften