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Leveraging Social Network Data for Analytical CRM Strategies - The Introduction of Social BI.
(2012)
Often, research results from collaboration projects are not transferred into productive environments even though approaches are proven to work in demonstration prototypes. These demonstration prototypes are usually too fragile and error-prone to be transferred
easily into productive environments. A lot of additional work is required.
Inspired by the idea of an incremental delivery process, we introduce an architecture pattern, which combines the approach of Metrics Driven Research Collaboration with microservices for the ease of integration. It enables keeping track of project goals over the course of the collaboration while every party may focus on their expert skills: researchers may focus on complex algorithms,
practitioners may focus on their business goals.
Through the simplified integration (intermediate) research results can be introduced into a productive environment which enables
getting an early user feedback and allows for the early evaluation of different approaches. The practitioners’ business model benefits throughout the full project duration.